Value calculator
The key to being profitable in your business is improving your revenue and reducing costs.
Better quality address data provides quantifiable benefits for businesses:
- Check out the table below for indicative examples of the dollar value that small, medium and large businesses could expect from having better quality addressing data and improved data quality in general.
- Use our value calculator (.xls - 151kb) to run the numbers for your own business and obtain an indication of the ball-park annual benefit to your business. This calculator illustrates the potential benefits that you could achieve by having quality data. The results are based on hypothetical business situations, and actual savings will depend on your business situation, the overall quality of your data and how you decide to best use/work your data in the following categories (Bulk Mail Discounts, Effective Prospecting, Growth from existing customers, Savings in error detection and correction costs and Improved cash flow from billing).
| Benefit type |
Small business |
Medium business |
Large business |
| Bulk mail price discounts |
$2,544 |
$41,188 |
$968,028 |
| More effective prospecting |
$8,627 |
$86,196 |
$258,588 |
| Growth from existing customers |
$1,700 |
$17,000 |
$408,000 |
| Savings in error detection and correction costs |
$2,402 |
$32,303 |
$785,974 |
| Improved cash flow from billing |
$2,981 |
$59,625 |
$1,431,000 |
| TOTAL BENEFIT |
$18,255 |
$236,312 |
$3,851,590 |
Depending on your organisation setup as well as other factors such as file size, data structure and any pre-processing required, cleansing your data may cost as little as $30 per 1000 records. Our data solution providers directory links you to providers who can provide quotes to cleanse and maintain your data so that you can take advantage of the clear dollar benefits that come from better addressing data.