Melanoma Foundation of New Zealand case study
New Zealand Post’s approach to supporting not-for-profit community organisations is changing – with nationwide organisations now able to make a single application at a national level.
In previous years applications for Community Post support were regionally based, sometimes necessitating multiple applications from regional branches of the same organisation. However this year not-for-profit organisations which operate throughout the country can opt to submit a single nationwide bid for support.
Under this new approach those organisations can also apply, through Community Post, for additional back-office support services to assist in their fundraising and networking endeavours.
The Melanoma Foundation of New Zealand has become a test case for the new approach. This year the Foundation – which decided to lodge a single nationwide bid for support – will receive 30,000 envelopes from Community Post together with a range of New Zealand Post back-office data services to assist in areas such as strategy, data analytics and fundraising.
The Melanoma Foundation is excited by this opportunity to attract more supporters and increase its visibility. The package of support provided by Community Post will enable the Foundation to grow its support base and strengthen its future sustainability.
The Foundation’s campaign - made possible by Community Post - will benefit communities immediately as well as in the long term. Awareness about melanoma will be quickly increased, as the Melanoma Foundation connects with people who might not previously have known where to find support. The longer term benefit is that a stronger, better resourced Melanoma Foundation will be able to reduce the shocking number of lives lost to melanoma in New Zealand each year – through better prevention, earlier detection and research.
The Melanoma Foundation is also pleased to be sharing educational material about melanoma prevention and detection to help New Zealand Post employees minimise their own risk.
When considering applications for Community Post support, priority is given to organisations whose activities support one of New Zealand Post’s core sponsorship areas: literacy and education; health and wellness; and business productivity.
Find out more about Community Post.