New Zealand Post Stamps and Coins Inspired by The Hobbit: The Desolation of Smaug Go Global

22 October 2013

New Zealand Post is bracing for Hobbit-mania of global proportions for the latest issue of stamps and coins to mark the release of the second film in The Hobbit Trilogy, The Hobbit: The Desolation of Smaug, a production of New Line Cinema and Metro-Goldwyn-Mayer Pictures (MGM).

New Zealand Post was bombarded with orders from 88 countries for last year’s issue to celebrate the 2012 release of The Hobbit: An Unexpected Journey.

Head of Stamps and Coins Simon Allison says a third of all orders are from overseas with people in some far-flung locations keen to get their hands on the range of commemorative coins, presentation packs and stamps.

Silver Hobbit coin. “We had orders from Kazakhstan, Iceland, Libya, Bolivia and the Canary Islands – there are Hobbit movie fans literally around the globe that can’t wait to get hold of the New Zealand Post-produced stamps and coins.

“Based on last year’s experience, we know news of this release will spread far and wide and the orders will start pouring in. We’ll be shipping Gandalf the Grey to Greece and they’ll be going bonkers for Bilbo Baggins first day covers in Brunei,” he said.

Simon Allison said the next biggest demand after New Zealand came from Australia, the UK and the United States.

This year’s issue features a premium gold coin and set, a silver coin with gold plating, a silver coin set, a brilliant uncirculated coin and set as well as official stamp products.

New Zealand Post, in agreement with Warner Bros. Consumer Products, Warner Bros. Pictures, and the filmmakers, has exclusive rights to produce official stamps and legal tender commemorative coins that celebrate Academy Award®-winning filmmaker, Sir Peter Jackson’s The Hobbit Trilogy, a production of New Line Cinema and Metro-Goldwyn-Mayer Pictures (MGM).

The stamps and legal tender coins are available for pre-order online today at www.nzpost.co.nz/thehobbit and will go on sale from 1 November 2013 at PostShops, REAL Aotearoa stores, or by phoning 0800 782 677.

Note: New Zealand Post is authorised by the Reserve Bank of New Zealand as the only official issuer of legal tender New Zealand commemorative coins.

Set of stamps inspired by The Hobbit: The Desolation of Smaug.

About The Hobbit Trilogy

Under the direction of Peter Jackson, the Academy Award-winning director of The Lord of the Rings Trilogy, The Hobbit: The Desolation of Smaug and The Hobbit: There and Back Again feature screenplays by Fran Walsh & Philippa Boyens & Peter Jackson & Guillermo del Toro. Jackson is also producing the Trilogy, together with Carolynne Cunningham, Zane Weiner and Fran Walsh. The executive producers are Alan Horn, Toby Emmerich, Ken Kamins and Carolyn Blackwood, with Philippa Boyens and Eileen Moran serving as co-producers.

All three films in The Hobbit Trilogy are productions of New Line Cinema and Metro-Goldwyn-Mayer Pictures (MGM), with New Line managing production. Warner Bros. Pictures is handling worldwide theatrical distribution, with select international territories as well as all international television distribution being handled by MGM.

The Hobbit: The Desolation of Smaug” will be released on 13 December 2013, with the third film, “The Hobbit: There and Back Again” slated for December 2014. www.thehobbit.co.nzOpens in a new window.

About Warner Bros. Consumer Products

Warner Bros. Consumer Products, a Warner Bros. Entertainment Company, is one of the leading licensing and retail merchandising organizations in the world.

© Warner Bros. Entertainment Inc. All rights reserved. THE HOBBIT: AN UNEXPECTED JOURNEY, THE HOBBIT: THE DESOLATION OF SMAUG, THE HOBBIT: THERE AND BACK AGAIN and the names of the characters, items, events and places therein are trademarks of The Saul Zaentz Company d/b/a Middle-earth Enterprises under license to New Line Productions, Inc.

© 2013 New Line Productions, Inc. All rights reserved. The Lord of the Rings: The Fellowship of the Ring, The Lord of the Rings: The Two Towers, The Lord of the Rings: The Return of the King and the names of the characters, items, events and places therein are trademarks of The Saul Zaentz Company d/b/a Middle-earth Enterprises under license to New Line Productions, Inc.